Customers and companies alike are paying more attention to reducing waste. Conscientious consumers want to send less to the landfills and devote more to businesses that align with environmental values. Concerned citizens want to conserve natural resources, protect our water from pollution, and keep heat-trapping emissions out of our air. And from a business perspective, meeting these demands makes sense: environment-friendly practices and products improve the bottom line by reducing costs, building customer loyalty, and engaging and inspiring employees. Given all that, it’s no surprise that the most competitive businesses are looking for ways to prevent, reduce, and redirect waste across their value chain, from what they produce to what they consume.
That is where TRUE certification and companies like Think Zero LLC come into the picture to support companies on this journey. Here in NYC, we are seeing exciting projects get off the ground reducing waste in the big apple, including Battery Park City Authority.
Join TRUE, ThinkZero LLC, and BPCA for an engaging climate week discussion on the opportunities and challenges for zero waste in urban areas.